As smartphones become more accessible and high-speed internet is no longer a premium infrastructure in many countries, users are now directly connected to the internet. This easy access to the internet has given a boost to mobile shopping. Many brands are hence embracing mobile commerce on top of the eCommerce platforms. Shopping apps with easy to browse catalogs are becoming more and more popular.

The emergence of mobile commerce changes how brick and mortar businesses operate. It’s important to note that mobile commerce growth is steadily increasing hitting an estimated $284 billion or 45% of eCommerce at the end of 2021. The mobile payments market is also catching on. This means that the likelihood of people making mobile purchases on their smartphones is also huge.

Wide audience

The sheer number of mobile users is reason enough to motivate businesses to embrace eCommerce and introducing mobile shopping as a part of their sales strategy.

Enhanced user experience

Use experience is one of the main reasons for increased conversions. Various technologies can be used like AR that makes shopping experiences more immersive and interesting.

Customer support availability

With the aid of a chatbot and messenger app, business owners can support their customers even outside business hours. Customer support bots have grown in intelligence and intuitiveness making these bots more efficient in dealing with common queries.

Variety of payment methods

Customers have a number of payment methods when it comes to M-commerce. Whether it is a conventional credit card or PayPal, it can be integrated into the mobile store.

You can also read : Mobile App with Online Ordering for Your Local Business

With the entire world owning some or the other kind of mobile devices, businesses cannot afford to not have a mobile strategy. Mobile shopping is definitely becoming popular by the day and most businesses are reaping the benefits from going mobile!

When the whole world literally came to a halt in 2020, but rather than causing any destruction in the retail world – it provided a boost to this industry in the online world. The entire volume of retail growth reallocated to the E-Commerce channels, which enjoyed an 18% bump in total growth. This growth cannot be accredited solely to the pandemic. The world has seen steady progress towards the online for well over a decade. In the aftermath of a year filled with social distancing and quarantines, the retail industry looks to emerge as a changed entity. Let’s look at what the future holds for the E-Commerce industry:

Voice commerce will catch on

Voice commerce uses voice assistants such as Alexa or Siri to give shoppers a hands-free shopping experience. In a world of contactless and social distancing, voice shopping will be a great addition to E-Commerce.

New demographics will embrace this trend

Voice commerce has enjoyed success in the E-Commerce industry. However, COVID-19 has disproportionately affected the older demographics, as they are required to adhere to strict quarantine measures. But they still need groceries and essential items. This will encourage the use of E-Commerce solutions and hence the use of voice commerce.

Increased socialization with E-Commerce experiences will be expected

E-Commerce has undoubtedly been a life raft for many who were stuck at home. It’s probably been the only surviving tool. Although it is very convenient and quick, – at its core it is a very impersonal experience. E-Commerce and voice commerce will find its applications for enhancing online shopping experiences.

AR shopping to emerge

E-Commerce has become a significant retail channel. Technology does not stay static for long. Modern devices with advanced capabilities will enable a lot more AR functions. AR is one of the technologies that will be a game-changer for the E-Commerce industry in 2022.

Predictions cannot be 100% accurate, but it’s true that 2022 with set the stage for new and advanced features that will take E-Commerce experiences to the next level.

In today’s world, technology transformation is inevitable. But while we keep our businesses up to date with the latest technology and the latest trends in the market, we should also ensure that we plan ahead for the future too. Bullet-proof your business with the right scalable and flexible technology.

Technology that is futuristic

Technology keeps evolving and businesses need to plan ahead. With the latest technology today, it will be easier to scale in the future and adopt something more futuristic. Adopting AI and ML based mobile applications today will make it easier to step into the future.

Technology that helps scale easily

No matter how great your forecasting model is, future is unpredictable. It’s important for businesses to invest in technology that can help adapt to the future developments in IT. For example, invest in scalable bandwidth and develop mobile applications with the latest technology.

Technology helps you adapt to evolving trends

The world of technology is constantly changing and businesses need to be able to adapt. Make sure that your hardware and software are up to date with the latest trends. It ensures that your business is set up for success.

Technology aids in streamlining operations

With technology your business will be well equipped to handle any future circumstances. It’s a good idea to frequently review your processes and implement technology solutions to streamline the operations.

Technology fosters good customer experiences

Customers keep a business alive. It is essential for businesses to analyse what technology the customer uses the most and ensure that they get the right information at the right time in the purchase process. This establishes good customer experiences for your business.

You can also read: Keep Up-to-Date your Business with Latest Technology

In order to bullet proof your business for the future, you need to ensure that you use the right technology for the right processes – a mix of mobile applications, eCommerce, web interfaces and more. These will ensure that you are ready!

White label software comes as monthly or annual subscriptions. They are mostly available under the SaaS model. The seller company brands the model and offers it to clients and users as their own. Important tips for choosing the right software are given here.

  1. Decide on the type of software
  2. White label Design and programming Products: web design products, website builders, and web app design programs fall under this category of software.

  3. White label marketing software tools
  4. They range from lead generation tools to social media management, SEO tools, PPC tools, and reporting tools.

  5. Be on the same page
  6. Look for shared values and beliefs in partner agencies. Successful partnership build-up depends on smooth interchange and exchange.

  7. Consider the services provided
  8. Be aware of the range of services you can access and how they integrate with your needs. Look for systems that allow direct communication in your name and on your domain.

  9. Logo on reports
  10. Telephone conversations, online chats, and reports all carry your logo although they come from the parent agency.

  11. Plans for client interaction
  12. A conference bridge plan provides a neutral interaction space without revealing contact numbers.
    Direct calling plan offers a special contact number customers recognize as a company service number though managed by the parent agency.

  13. Confidentiality
  14. Ensure contractual obligation to maintain confidentiality during the contract and beyond. Look for a no poach clause.

  15. Trained professionals
  16. All client interaction comes from the parent agency. There is no scope for outsourcing such interaction. Only trained professionals employed by the parent agency are involved in client interaction.

  17. Extended non-disclosure
  18. Professionals involved in client interaction are under the same non-disclosure contract as the agency.

  19. Referrer blocking
  20. Brand protection needs referrer blocking systems to be put in place. Browser level blocking prevents source tracking. This ensures no trails are left for analytics to pick up.

Lokaly’s multi-store feature enables local businesses to operate multiple stores within a single panel. Sellers can personalize many aspects of each of the stores and control the access for each of the websites separately. This feature allows you to publish multiple eCommerce stores from a single product database. Store owners can target niche markets, carve out special offerings from their products, and publish special products on each store.

Here are some of the ways in which Lokaly can offer multi-store configuration:

  • Single Dashboard: Store owners can manage multiple stores efficiently using a single dashboard. Use a single database to allocate products, deals, discounts, shipping, and payment gateways to multiple stores.
  • Store-specific catalogue: Store owners can store specific catalogues to target various customer segments. Users can allot different products to each storefront effortlessly.
  • Price Overrides by store: The price override functionality based on stores and list the same products at different prices depending on the location or the deal offered at each store.
  • Store Selection: The store selection feature is available based on customer preferences.
  • Store Specific Discounts: Owners can offer store specific discounts to attract more customers on each store separately. Set up and track different discounts for each of the stores.
  • Store specific coupon codes: Create unlimited coupon codes for each store using the coupon code generator. Store owners also get the ability to create flash sales.
  • B2B: You can add B2B features like multi-seller to create more flexibility.
  • Diverse currency and language: Owners also get the ability to select different languages and currencies for each store.
  • Different payment gateways: Store owners can offer multi-store shopping carts with different payment gateways based on the geographical location of customers.

If your business is ready – Lokaly offers a ready to go live solution to go mobile quickly!